Once your apartment or house is put on the market, put all the chances on your side to complete the transaction as quickly as possible . SeLoger explains how to sell quickly and well.
1. Make a “fair price” estimate of your property
The key to a quick sale lies in the reliability of the estimate . An estimate that does not correspond to the local real estate market price risks delaying the time it takes to sell a house. In the case of a real estate transaction, it is not so much the price at which you bought your house or apartment that matters (even if a “capital gain” is always welcome!) but how much it is worth today. In the majority of cases, real estate properties whose sale drags on (and incidentally puts the nerves of future sellers to the test) have been overvalued and do not correspond to local demand. The price set must be consistent with the local real estate market but also with the characteristics of the property (floor, exposure, renovation work to be planned, etc.). To help you set a sale price that is consistent with the local market, you can call on an expert or use an online estimation tool . We can cite the DVF (Demandes de Valeurs Foncières) database, the SeLoger estimation engine or the Patrim tool. The latter is accessible via your personal space on the tax website. It allows you to know the sale price of properties according to several criteria.
2. Go through the home staging box
It is essential to “neutralize” as much as possible the interior decoration of the property that you wish to sell. Why? Simply because potential buyers may not share your tastes in decoration. However, buying a house or an apartment is done on impulse. Indeed, a certain Stéphane P., a real estate agent by trade, a TV host in his spare time and a bit of a blunderer on the edges, does he not repeat in his shows that: “It is in the first 90 seconds of the visit that a buyer makes up his mind”. Not to mention that it is easier for a potential buyer to project himself into a “standard” house rather than into an interior strongly marked by the imprint of the previous occupant. For example, your 13-year-old rap fan son will have a hard time imagining himself in the candy pink bedroom of an 8-year-old princess. And we understand why!
To help visitors visualize their home, it may be a good idea to go through the home staging box , which aims to attract more visitors by decorating and fitting out your home according to the expectations of the target audience and not according to your tastes. To do this, home staging professionals act to declutter the home and optimize storage , circulation in the space and brightness. Carrying out small renovation works may be advisable… but under no circumstances large-scale works, the cost of which is too high to make the intervention profitable. Keep in mind that a home staging operation must represent less than 2% of the sale price.
3. Highlight the strong points of your home
Potential buyers of your house or apartment will visit many other properties throughout their real estate search. Your home must therefore stand out from the crowd. It is important to identify its strong points (breathtaking view, beautiful swimming pool, etc.) and highlight them… without hiding any potential flaws. If your living room is small, opt for a refined and minimalist decor to give an impression of grandeur to visitors. Playing the seasonality card can also be a good idea. If your house has a fireplace, there is nothing like a good fire to charm potential future buyers who would not be insensitive to the appeal of a good fire (especially if the visit takes place in the middle of winter). Similarly, if you have a beautiful garden, do not hesitate to stage it (home staging also applies to the exterior of homes). In short, anything that could constitute “added value” and allow your home to stand out from other properties offered on the market should under no circumstances be hidden but on the contrary proudly displayed!
4. Let people know your home is on the market
It is essential that you communicate about your sale project. Talk about it to those around you but also via social networks and ad sites. Be careful not to overdo it, however! Multiplying simple mandates with different real estate agencies is certainly well-intentioned (to optimize the chances that your ad will be seen) but risks overexposing your property (and therefore discrediting it). And for good reason, if they see that your house or apartment is put up for sale at different prices on several agency sites, potential buyers could find it suspicious that you are making so much effort to get rid of it…
